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Event Details
- Sold Out -
Unfortunately the Pricing Workshop is now Sold Out.
If
you would like to be added to the waiting list, please contact Melissa Cooper, Marketing and Events Assistant, at melissac@philacutlre.org or (215)
557-7811 x24.
Pricing Seminar - Strategies for Income Growth!
Pricing is one of the most sophisticated tools available to
arts managers – even small adjustments can make a significant difference to
income and volume of sales. This
pricing seminar gives an introduction to key concepts in pricing strategy and
implementation and will be followed by your own one on one consulting session with one of our moderators.
Case studies
will be used throughout to illustrate different pricing strategies used
to maximize income and optimize sales volume.
The case studies will be drawn primarily from experience with performing
arts institutions.
This pricing seminar will be led by Tim Baker and Steven Roth of The Pricing Institute. The Pricing Institute is a joint venture between arts consulting
practitioners in the US and UK
(Baker Richards Consulting, Steven Roth, and WolfBrown) devoted to helping arts
organizations develop pricing strategies that maximize income and optimize
occupancy. The Institute’s goal is to be
the thought leader in pricing research and best practices for profit and
not-for-profit performing arts organizations and institutions in the realms of
theatre, music, opera, and dance in the US and UK. To learn more about Baker Richards Consulting, please click here.
This special pricing seminar is limited to 12 organizations only!!! Each organization can have a maximum of 2 people attend the sessions. Registration is first come, first serve. The fee for this two-day seminar is $125 for the first person and $50 for the second person. We encourage each organization to send two people who are involved with the pricing decisions.
A limited number of scholarships are available, please contact Kendra Lawton at 215-557-7811 ext 38 for more information.
Pricing Seminar Schedule
Tuesday, March 11
8:30 - 9:00am Registration & Contiental Breakfast
9:00am-12pm Seminar / Discussion
12:00-1:00pm Lunch Break (provided)
1:00-4:00pm Seminar / Discussion
Wednesday, March 12
A series of 50 minute, one-on-one consulting sessions with
Pricing Institute members. Each organization
can bring a maximum of two members to their scheduled consulting session. Sessions will be scheduled ahead of time, but consultant assignment will happen at the end of day one. Someone from the Cultural Alliance will contact you to set-up your consultation session.
Marketing Workshops are generously underwritten by the Phoebe W. Haas
Charitable Trust "A". Additional support is provided by a grant from
The Pew Charitable Trusts.
Attendee List
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When & Where
Cultural Alliance Office
1616 Walnut Street
Suite 600
Philadelphia,
PA 19103
Tuesday, March 11, 2008 from 9:00 AM to 4:00 PM (ET)
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Hosted By
Your Arts & Culture Service Organizations
Art-Reach
Arts & Business Council of Greater Philadelphia
Creative Arts and Aging Network
Dance/USA Philadelphia
Greater Philadelphia Cultural Alliance
The Nonprofit Center at LaSalle University's School of Business
Nonprofit Finance Fund
Pennsylvania Cultural Data Project
Regional Foundation Center
Theatre Alliance of Greater Philadelphia
